Broadcasting to PlayStation

October 3, 2012, 15:47 by dliu

Is hosted broadcasting the future of entertainment TV?  If so, TelVue is there. TelVue, in collaboration with VIZ Media, just launched a 24-hour linear channel on Sony®’s PlayStation®3 (PS3™) system.   Neon Alley’s Facebook fans were thrilled.

Neon Alley is produced by VIZ Media, the largest publisher, distributor and licensor of manga and anime in North America.  Neon Alley features anime, dubbed in English and uncut (and in HD when available).  It is a subscription-based service subsidized with limited commercial advertising.

The Neon Alley 24×7 Channel is being originated at TelVue’s cloud-based “Virtual Broadcast Facility”.  This facility is the basis of TelVue’s CloudCast™ service, which provides all the traditional video channel origination services of a brick and mortar broadcast center, but in a virtual environment.  CloudCast Hosted Broadcasting from TelVue allows programmers to launch channels faster, with less expense and higher reliability than building a dedicated hardware broadcasting system from scratch.

“The launch of Neon Alley on TelVue CloudCast marks the beginning of the future of broadcasting – from the cloud,” said Jesse Lerman, President and CEO of TelVue.  “The TelVue solution makes it possible for VIZ Media to manage an entire channel without having to support any of its own broadcasting hardware.”

“Neon Alley is going to offer the best anime titles in the world to our fans in North America,” said VIZ Media Vice President of Animation Brian Ige.  “TelVue CloudCast offers the Internet broadcasting and flexibility we needed to launch our channel, as well as access to detailed analysis of what our viewers want to watch.”

This channel may be going out on a gaming network, but the TelVue Hosted Broadcast solution can just as easily connect to a cable or telco headend, satellite uplink, Internet streaming service, or other OTT forms of delivery. TelVue’s suite of cloud-based services can handle every step of the broadcast workflow, from aggregation, to content management, transcoding, scheduling, and distribution to multiple platforms.

And we really mean “multiple” platforms.

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