Who’s Watching, and What Will They Pay?

October 19, 2012, 08:29 by dliu

Heavy Reading has released highlights of its annual “State of the Video Consumer Survey“, with the following tantalizing details:

  • 12% were willing to pay up to $10/month for a premium video tier; another 26% would pay $5
  • 16% would pay for a boost button @$1 per use
  • 31% would pay for white listed site which would always offer high QoE @$1/site/month.

There is a session devoted to these survey results at the upcoming Telco TV conference in Vegas next week.

And if you’re there, please stop by the TelVue booth (#603).  We’ll be featuring the cloud-based TelVue® Connect™ service for content management, which is a finalist in this year’s Telco TV Vision Awards.


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